Boston, MA. — November 9, 2010 — SocialGrow today announced the appointment of Dia Black, Lorenzo Dickerson, John Porcaro, Olivier Sartor, and Cindy Bo Zhang as its new marketing directors. In these roles, Black, Dickerson, Porcaro, Sartor, and Zhang will be responsible for the strategic oversight of SocialGrow’s customer engagement and solutions delivery for its web application and marketing consulting.



These new team members will report to Ken Herron, chief marketing officer, and will work closely with the small businesses, corporate enterprises, and non-profit association alpha release users of the SocialGrow application. Herron says, “Their focus will be on sharing best practices and emerging technologies with users and clients — ensuring users are achieving the maximum results from the brand’s flagship application, and understanding customers’ individual and collective needs to prioritize new features for future development.”



“Revolutionary new technologies and the ever-expanding use of social networking to drive B2C and B2B customer engagement are challenging organizations of all sizes,” said Marsh Sutherland, president of SocialGrow. “Enabling us to better understand and meet our customers’ needs for our software application and consulting services, these five new team members will provide our customers with the fresh, objective social expertise they need to grow, and will provide SocialGrow with the customer insights we need to continue innovating.”



To learn more about SocialGrow’s new marketing team members, breakthrough social web application, and personalized marketing consulting services, subscribe to the SocialGrow blog on: http://socialgrowblog.com. Each new team member will be sharing their backgrounds, priorities, and perspectives on how all organizations can best leverage rapidly changing social technologies to increase their revenues, lower their costs, and delight their customers.



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“@SocialGrow today announced @BostonDia, @ZoDickerson, @johnporcaro, @osartor, and @CindyBoZhang will lead…” – http://j.mp/b6rJP9.



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“Social networking-driven customer #engagement is challenging organizations of all sizes” – @SocialGrow President @marshsutherland.



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“The team will provide our customers with the fresh, objective #social expertise they need to grow” – @SocialGrow Pres @marshsutherland.



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SocialGrow is a global social applications and solutions company.



SocialGrow’s flagship SaaS web application helps individuals, small businesses, large companies, government agencies, academic organizations, and non-profit associations around the world to achieve their objectives by helping them to more quickly and easily grow their social networks.



SocialGrow was founded in July 2009 by Marsh Sutherland, Ken Herron, and Charbel Elkhoury. SocialGrow’s mission is to help people realize the value of social networks. SocialGrow was recently named Microsoft BizSpark’s most promising “Start-Up of the Day”, and selected by MassHighTech (The Journal of New England Technology) as one of their “Five Start-Ups To Watch.” Additionally, in November 2010, SocialGrow’s Chief Marketing Officer Ken Herron was ranked the #2 Chief Marketing Officer globally by Social Media Marketing Magazine for his use of Twitter on: http://twitter.com/socialgrow (@SocialGrow).



Boston, MA. — February 26, 2010 — SocialGrow Inc., a Microsoft BizSpark program member, today announced that it has launched the alpha release of its patents-pending SocialGrow Application at http://socialgrow.com. The SocialGrow Application automates the search and connection processes across multiple professional and personal social networks. The SocialGrow Application also helps social networks around the world to accelerate their membership growth. At launch, the SocialGrow Application is compatible with Facebook, LinkedIn, Twitter, and MySpace, with additional global and regional social networks being added throughout the month of March.



“By automating the process of inviting people to join users’ social networks, SocialGrow makes it easier to connect with people you don’t know and faster to connect with people you do,” said Marsh Sutherland, President of SocialGrow. “Facebook and LinkedIn users know the larger their relevant networks, the more people their professional and personal messages will reach.”



“SocialGrow simply allows Rec.fm to grow our customer base faster,” said John Appler, President of social recommendations website and 2010 SXSW Web Awards Finalist Rec.fm (http://rec.fm/video). “By quickly expanding the number of users creating and using our ‘high fidelity’ product recommendations, SocialGrow has also accelerated our revenue growth. We are very fortunate to be their first business customer.”



SocialGrow was recently named Microsoft BizSpark’s most promising “Start-Up of the Day”, and selected by MassHighTech (The Journal of New England Technology) as one of their “Five Start-Ups To Watch.” Additionally, SocialGrow’s Chief Marketing Officer Ken Herron was named one of the “Top 5 Chief Marketing Officers on Twitter” by Systemic Marketing for his use of Twitter on @SocialGrow (http://twitter.com/socialgrow).



Twitter-Friendly Quotes



Microsoft BizSpark @SocialGrow today announced the launch of the Alpha release of its software application at http://socialgrow.com.



“We make it easier to connect w/people you don’t know & faster to connect w/people you do” – @SocialGrow President @marshsutherland.



“@SocialGrow allows @recfm to grow our customer base faster” – @SocialGrow business customer and @recfm President @johnappler.



About SocialGrow



SocialGrow Inc. is a global social networking software, consulting, and professional services company. SocialGrow’s flagship software application helps individuals, small businesses, corporate enterprises, government agencies, academic organizations, and non-profit associations around the world to more quickly and easily grow their social networks. SocialGrow was founded in July 2009 by Marsh Sutherland, Ken Herron, and Charbel Elkhoury. SocialGrow’s mission is to help people realize the value of social networks. For more information, please visit the SocialGrow website at: http://socialgrow.com, and follow SocialGrow on Twitter at @SocialGrow (http://twitter.com/socialgrow).

Wiggio President Dana Lampert stated, “SocialGrow is providing Wiggio with real-time user feedback, and suggestions for new feature/functionality to improve the application and our service overall.” Lampert went on to say, “Wiggio was originally built to support collaboration among student teams in an academic environment, yet we’ve seen major adoption among small companies and non-profits. With SocialGrow as our beta commercial client, Wiggio will be able to quickly add features which support other startups and small businesses to collaborate effectively and work productively, regardless of team members’ physical locations.”



SocialGrow’s Sutherland further said “by using Wiggio to collaborate online, and keep one set of documents in a single repository, SocialGrow gives us the benefit of automated version control for all of our business documents. We simply cc: our Wiggio e-mail address to archive e-mails for future use. It could not be easier!”
Wiggio’s Lampert concluded by saying “Wiggio makes it easy for SocialGrow’s employees to keep each other up-to-date in real-time, without having to interrupt their work flows.”




About Wiggio

Wiggio is a group application software company. With over 200,000 users, the company’s software application allows group members to share and edit files, host free video meetings and conference calls, manage a group calendar, poll group members, post links, chat online and send mass text, voice and email messages to group members. Wiggio was created in January 2008 by Dana Lampert. Wiggio’s mission is to eliminate frustration, and enable groups to work effectively. For more information please visit http://wiggio.com.



About SocialGrow

SocialGrow is a software, consulting, and professional services company. SocialGrow’s flagship software application helps individuals, small businesses, large enterprises, governments, academia, and non-profit organizations to quickly and easily grow their online social networks. SocialGrow was founded in July 2009 by Marsh Sutherland, Ken Herron, and Charbel Elkhoury. SocialGrow’s mission is to help people realize the value of social networks. For more information please visit http://socialgrow.com.




Media contacts

Wiggio: Dana Lampert, dana [at] wiggio [dot] com

SocialGrow: Ken Herron, ken.herron [at] socialgrow [dot] com